Nov 16

Guest Post: Negative Self-Talk

By Gabriela Eikeland

Negative Self-Talk

Negative Self-Talk and its level of intensity; What are we focusing on ?

Approximately 60,000 thoughts are running through our head on a daily basis (DeVillers, Julia. 2002), and even though we might have the tendency to put in a lot of energy interpreting and analyzing these thoughts – we often don’t attention to ‘how’ we think!

Every and all thoughts have distinct qualities but some thoughts have the potential to produce emotional stress by leading the attention toward doubts, fears, skepticism, and self-criticism. Self-criticism, depending on how much energy we spend focusing on it, may be experienced as negative internal thoughts about one’s self, body image, behaviors, abilities, skills, or perceived lack of education. If thinking negatively about ourselves becomes habitually, we dis-empower ourselves – and our body, mind, and spirit will be affected negatively...(Read more.)

Read the rest of this post, “Negative Self-Talk,” by Gabriela Eikeland, by clicking  HERE.

 

Please Note: We only accept guest posts by IAPLC members.

 

 

Nov 09

Video Tip: LinkedIn Groups

LinkedIn is one of the hottest places to get leads with over 400 million users. In this video I talk about posting in LinkedIn groups to create a presence and get more leads.

 

Nov 06

Increasing Your Conversion Rates

The sales or enrollment conversation is part of your marketing strategy. No matter how good you are as a coach, consultant, or other service-based business owner, you must master the sales process. Most of us shy away from sales because of the stigma it conjures up—the aggressive salesman who makes you feel pressured to purchase something.

Some business coaches say that you should shoot for a 25-30% conversion rate. That means if you want 5 new clients a month, you need to have 20 conversations a month. Think about that for a minute—that is 20 hours a month, plus the time it takes to find those 20 people. That’s a lot of time talking to people who might not enroll with you.

But actually, there’s an easier way. You could focus on improving your conversion rate instead. What if that 25-30% was increased to 50-75%? 

Then you would only need 7-10 conversations per month to get those 5 clients. That’s a lot less work. So to save time and make more money, focus on improving your sales conversation conversion rates.

How to do it

Read the rest of this entry »

Oct 25

Video Tip on Procrastination

Here’s a new video tip with a different take on the subject of procrastination. Listen to how Robert Allen shows us how to use procrastination as a success strategy.

 

Oct 12

My Self-Esteem Movie

By Veronica Hislop

WHAT IS SELF-ESTEEM?

self esteem

My Definition:

“Self esteem is the art of  knowing who you are and what you want, trusting your heart and  living a truly authentic life based on your own sense  of self-worth and values. It is about being totally unapologetic  about what you stand for regardless of what others  might think of you. It is from this perspective that you  hold self respect for yourself, while garnering self-respect for others.”

So just be and live who you are....(Read more.)

Enjoy the mini movie of self-esteem quotes created by Veronica Hislop, “My Self-Esteem Movie,” by clicking  HERE.

 

Please Note: We only accept guest posts by IAPLC members.

 

 

Oct 09

Video Tip: Headline Analyzer

We all would like to get a better open rate on our emails, right. After all, when you are putting all that work to write that email, the more people who open it the better. Same goes for headlines on your blog posts, ads, etc. This video tip gives you a handy tool that will analyze your subject/headline and help you tweak it for more emotional marketing value.

 

Let me know how you like it in the comments below.

Sep 28

Guest Post: Modern Changes for Effective Leadership

By Katherine Hartvickson

What has 2017 shown us when it comes to leadership?

Leadership

Leadership and how to go about it changes with the times. Yesterday’s methods may no longer be the best option and certainly not the only option.

When was the last time you reassessed your leadership approach? It’s an important question considering the rapid pace at which our world is changingas well as the many age groups now actively working.

New technologies and methods might not seem relevant to your business but adopting them, or adapting to them, will make a significant difference for you when you’re in charge of a team or assigning a team a set of goals.

We often think that ‘if it isn’t broke, don’t fix it’ is a safe method of thinking to fall back on. But don’t let it become an excuse that keeps you from trying new ways to build and lead your team(s). All employees are unique and once you understand what they need and want from a leader, the better you can motivate them to help you grow your business while accomplishing their goal of having a great place to work.

Do your employees need to be on site?

A recent study on effective teamwork found the effectiveness of a team was in no way reliant on working together in person.

Many companies have the perception that without middle management peering over an employee’s shoulder that person will not do the work assigned.

Others are confident that the tasks won’t be understood and the team won’t be motivated to succeed because of a lack of face to face communication...(Read more.)

Read the rest of this post, “Modern Changes for Effective Leadership,” by Katherine Hartvickson, by clicking  HERE.

 

Please Note: We only accept guest posts by IAPLC members.

 

 

Sep 25

Video Tip: 3 Strategies for Lasting Change

We all make changes in our personal and business life because we want more fulfillment, happiness, success, and inner peace. But it’s not always easy to make those changes and it’s even harder to make the new change a habit so it will last. Here are 3 strategies for making lasting change in your life.

Sep 14

Guest Post: Marketing With the Help of the Brain

By Dr Simone Ravicz

Consumer Neuroscience: Marketing With the Help of the Brain

The application of neuroscience, or the study of the nervous system and the brain, is springboarding from the realm of research and medicine to many other areas, from economics (neuroeconomics) to marketing (consumer neuroscience). While it might just all sound too far-fetched to you, this newest form of market research is more likely to be good common business sense that you should really learn about.

marketingConsumer neuroscience explores how the brain reacts to typical marketing information, such as brand, point-of-sale information, advertising, packaging and the like. The usual method of gathering marketing data by asking consumers questions will likely remain of value. However, how it is increasingly being done in laboratories these days looks nothing like the more traditional way.

What is being studied about people are their brainwaves and eye movements. Subjects wear wired caps on their heads which reveal EEG data or information about electrical impulses along the scalp. This data about the subjects’ brainwaves provides information about how much attention is being paid when watching a commercial or looking at a product. In addition, the eye movement data communicates just what the subject is specifically looking at...(Read more.)

Read the rest of this post, “Marketing With the Help of the Brain,” by Dr. Simone Ravicz, by clicking  HERE.

Please Note: We only accept guest posts by IAPLC members.

 

 

Aug 31

Guest Post: Balancing Your Life

By Aimee Reese

We all agree that we should live balanced lives. We should never put too much emphasis on a single area of our life at the expense of others. For instance, one should never be too busy to laugh. That said, how exactly does one figure out when they need to balance their lives and how exactly does one go about achieving balance?

Figuring out the lack of sync in your life

Look out for signs of burnout and stress

Your body will always let you know when your life is out of balance, regardless of whether the problem in something physical, physiological or even psychological. When your life is out of sync, you have a very high likelihood of developing either burnout or stress, which can then evolve into more serious issues such as anxiety and depression. So you should always be on the lookout for signs or burnout and stress, which include such things as lack of sleep or too much sleep, loss or gain of appetite, loss of productivity, low moods and such.

Know yourself

The key to figuring out when you are out of balance lies in having total awareness of yourself. Keep in mind that stress, burnout, and other related psychological problems present themselves differently in each individual. By having a better understanding of who you are, you are therefore in a better position to identify these issues as soon as they present themselves and take appropriate action.

Balancing your life

Put yourself first

When looking to achieve balance, it is paramount that you put yourself first. You should take immediate action as soon as you notice indicators of a lack of balance. You shouldn’t,(Read more.)

Read the rest of this post, Balancing Your Life, by Aimee Reese, by clicking  HERE.

Please Note: We only accept guest posts by IAPLC members.

 

 

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