Tag: Sales

Point Out Your Biggest Benefit Before You Ask for the Sale

Point out your biggest benefit

Before asking for the sale, clarify what changes immediately when she says yes—not someday. She needs to know why you’re the one who can finally help her move from stuck to successful. When she feels seen, your solution becomes credible. Your biggest benefit isn’t information. It’s clarity, structure, and support from someone who understands exactly …

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Elevate Your Business: How to Add More Value to Your Products

Elevate your Business

Last month we talked about optimizing your sales funnels for increased cash flow. (Read it here.) Today let’s talk about how to elevate your business. Once you’ve got your sales funnels back in full swing, next decide which products can be completed or reworked to bring in more cash. So, let’s examine what you can …

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Video Tip: Readable Sales Pages

Readable Sales Pages

In helping a client with her sales page, I thought it would be good to make a video of examples of readable sales pages. These pages have layouts that use space in a way that helps the reader keep reading – something you want to happen on your sales page.     

A Powerful Sales Formula

The Formula-cropped

This article was written by James I. Bond and Jeannette Koczela How would you like a simple but powerful sales formula that instantly makes your ads, talks, emails, web pages, and other promotions more effective? After working with hundreds of businesses and their sales teams, James I. Bond developed a sales formula that you can …

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Always Ask for the Sale

Be Confident in Your Business and Always Ask for the Sale Let’s be clear: you’re in business to earn money. Yes, you want to help others as well, but you want to make a profit with your business, right? In order to make a profit, you need to sell your products and services. But is …

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3 Sales Tips for Reluctant Sales People

Would it come as a surprise to you if I said we’re all sales people? It’s true. Every time you have a prospective client on a discovery call, you’re making a sales pitch. Every time you send an email or write a blog post with an offer, you’re making a sales pitch. Every time you …

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Should A Coach Hire A Sales Person?

Recently there was a lengthy discussion on LinkedIn where coaches were giving their view on whether or not they should hire a salesperson. The following is an expansion of my contribution to that discussion. Every coach needs to become good at sales. In fact as a coach, “sales” is the business skill you should be …

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