How do you practice strategic thinking in coaching? The coaching world is packed right now. Seriously packed. There are coaches for everything—career transitions, relationships, wellness, productivity, you name it. So, how do you ensure that potential clients choose you over the coach down the street (or across the internet)? That’s where your competitive edge comes in.
When you can clearly show what makes your coaching different and better, you’ll attract more clients, charge what you’re worth, and build a practice that lasts.
Strategic thinking isn’t complicated—it’s just being smart about your coaching business. It can help you create something unique that clients actually want and competitors can’t easily copy.
What Does Strategic Thinking Mean for Coaches?
Strategic thinking isn’t just a business school concept. It’s simply taking a step back and getting smart about how you run your coaching practice. This means making smart choices every day and actually knowing where you’re headed.
So, take a good, honest look at your coaching practice. What are other coaches in your space doing? What are clients really asking for? What trends are you seeing? You start seeing patterns and connecting things in new ways.
You’re already great at listening and asking the right questions—now use those skills to figure out what’s missing in the coaching world and how you can fill that gap. This allows you to give clients exactly what they need (and do it better than anyone else).
How to Actually Use This Stuff
Once you’ve got all this intel, you can start connecting the dots and come up with fresh ideas. Then you can turn it into a real plan with actual steps you can take to succeed.
Find Your Sweet Spot: Look for groups of people who need coaching but aren’t getting what they need. Maybe it’s remote workers struggling with boundaries, or people starting their own businesses who need accountability, or parents trying to reinvent themselves after kids leave home.
Create Your Own Approach: Sure, there are tons of coaching methods out there, but what if you combined a few in a way nobody else is doing? Maybe you mix mindfulness with goal-setting, or add some creativity exercises to traditional business coaching.
Change Up How You Work: Most coaches do one-on-one sessions, but what about group intensives? Online communities? Weekend retreats? Walking sessions? Get creative with how you deliver your coaching.
Make the Experience Amazing: Think about every single touchpoint with your clients—from that first email to months after they’ve finished working with you. Where can you surprise them or make things easier? How can you create exceptional experiences that differentiate your practice?
Professional Development: Strategically plan your ongoing education and credentialing to stay ahead of industry trends and maintain your competitive edge. This might include pursuing specialized certifications, attending cutting-edge workshops, or studying adjacent fields like neuroscience or positive psychology.
Remember, you don’t need to be wildly different from every other coach out there. You just need to be different in ways that matter to the clients you want to work with.
Ready to Master Strategic Thinking for Your Coaching Practice?
If you’re tired of watching other coaches seem to effortlessly attract clients while you’re struggling to stand out, it’s time to get serious about strategic thinking. But here’s the problem—most coaches know they should think strategically, but nobody actually teaches them HOW to do it.
That’s exactly why I created “Strategic Thinking Mastery“—a complete system designed specifically for life coaches who want to stop guessing and start winning.
Here’s what you’ll discover:
The Benefits of Strategic Thinking – You’ll finally understand why some coaches seem to have the Midas touch while others struggle, and how strategic thinking creates that “unfair advantage” you’ve been missing.
How to Develop Strategic Thinking – No more wondering what strategic thinking actually looks like in practice. You’ll get a clear, step-by-step process for developing this crucial skill, even if you’ve never considered yourself a “strategic” person.
Strategic Thinking Tips – Real, practical tips you can implement immediately to start seeing results in your coaching practice. These aren’t theory—they’re battle-tested strategies that work.
What Are Your Next Steps – You’ll never wonder “what do I do now?” again. You’ll have a clear roadmap for taking your coaching practice from where it is to where you want it to be.
Strategic Thinking Mastery includes everything you need:
✅ Complete Strategic Thinking eBook – The comprehensive guide that walks you through every aspect of strategic thinking for coaches
✅ Interactive Workbook – Put the concepts to work immediately with exercises designed specifically for your coaching practice
✅ Strategic Planning Planner – Never feel scattered again with templates and frameworks for planning your practice growth
✅ Strategic Thinking Journal – Daily prompts and reflection exercises to build your strategic thinking muscle over time
Stop leaving your coaching success to chance. The coaches who are thriving aren’t just lucky—they’re strategic. And now you can be too.
Ready to transform your coaching practice with “Strategic Thinking Mastery”?
