The best way to build your list is to offer a lead magnet here are some ideas for what’s trending in the lead magnet arena right now.
Nov 17
Spread Your Name Recognition
Spread Your Name Recognition with Boosted Posts on Facebook
While you’re putting in the time to spread your name recognition to grow your network on Facebook, there’s one more avenue you can use to reach a larger audience: boost your posts. Quite simply, this is a form of advertising which costs money but it’s a quick and more passive way to reach more people in a short amount of time.
Isn’t Posting Daily on Facebook Enough?
This answer depends on your end goal for your business. Posting and interacting daily will definitely grow your followers but if you want a quick jumpstart add in a boosted post and examine the results.
One friend recently boosted a post for a total of $30 and it brought in $202 in sales. It was a “set it and forget it” process and she set a monetary limit so as not to break the bank but she was very pleased with that result; so much so that she’s boosting the same post again.
Why Should I Boost a Post?
Oct 26
Launch Fear
Are you afraid to launch? Do you have launch-fear? Here is a tip that I use to overcome that.
Oct 05
Be Confident in Your Business and Always Ask for the Sale
Let’s state the obvious: you’re in business to earn money. Yes, you want to help others as well, but you want to make a profit with your business, am I right? In order to make a profit, you need to sell your products and services. But is it enough to just create products and wait for people to make a purchase?
Not at all. I like to call that “wishful marketing” and it simply doesn’t work. That’s a very passive approach to running a business as opposed to a proactive approach, which includes finding people in your target market, forming a relationship with them, introducing them to your business, and then asking for the sale.
Find Your Confidence
It sure is discouraging when people say “no” when you ask for a meeting or for the sale but there’s also a popular thought in the sales community that you need to hear 100 no’s before you hear a yes. Your business and your services won’t appeal to everyone; or they might appeal to someone who doesn’t have the money to spend right now. That doesn’t mean your business idea is awful; it simply means you haven’t found the right people yet.
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Sep 15
Video Tip: Starting a Business
Are you thinking of starting your own coaching business? If so, there are a few things you should know. Here’s a video about them:
Sep 03
Show Your Personality
Don’t Be Afraid to Show Your Personality on Facebook
There’s so much more to life than working, don’t you agree? So if you do nothing but post about your business and become a pushy salesperson, you’re not doing yourself justice and your followers will soon get bored and abandon you. Instead, show them what a well-rounded life you lead and pique their interest with other “lifestyle” type photos and posts.
Sharing parts of your life is just one way to develop a relationship where your audience will get to know, like, and trust you enough to make a purchase. These photos and funny stories will make you appear more approachable so your followers won’t hesitate to send you a message to ask questions about your products.
Here are just a few fun ways to lighten up the mood on Facebook and to increase your engagement with your followers:
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Aug 27
Video Tip: Hemingway
Is your copywriting easy to read? Need to know what grade level your copy is? Want more than a spell check? Meet Hemingway—the free copywriting app that does it all. Here’s a demo of how it works.
Aug 11
10 Low Budget Marketing Tactics
Use These to Get More Leads
Did you know that you can do marketing like the pros without breaking the bank? By leveraging some effective low-cost digital marketing tactics, any business no matter how small can spread brand awareness, generate leads, and make more sales. You don’t need a big marketing budget to have a big impact.
Here are 10 low-cost or free marketing ideas you can start using today:
Jul 13
Video Tip-Staycation
With all that’s going on this summer, many of us have had to cancel our summer vacation plans. But that doesn’t mean you can’t take a vacation—you can take a home vacation, or staycation. Here are some tips on how to do that.
Jul 06
Always Ask for the Sale
Be Confident in Your Business and Always Ask for the Sale
Let’s be clear: you’re in business to earn money. Yes, you want to help others as well, but you want to make a profit with your business, right? In order to make a profit, you need to sell your products and services. But is it enough to just create products and wait for people to make a purchase? Not at all. I like to call that “wishful marketing” and it simply doesn’t work.
That’s a very passive approach to running a business as opposed to a proactive approach, which includes finding people in your target market, forming a relationship with them, introducing them to your business, and then asking for the sale.
Find Your Confidence
It sure is discouraging when people say “no” when you ask for a meeting or for the sale but there’s also a popular thought in the sales community that you need to hear 100 no’s before you hear a yes. Your business and your services won’t appeal to everyone; or they might appeal to someone who doesn’t have the money to spend right now. That doesn’t mean your business idea is awful; it simply means you haven’t found the right people yet.
Continue reading
