Why create products? I’m a big believer in creating passive income for a coaching business, but many coaches either don’t know what to offer, or hope that their one-on-one coaching services are enough to sustain their lifestyle. Sure, your clients hire you for your specific skillset and specialty, but wouldn’t you like to earn more …
Tag: Marketing
Mar 22
Why You Should Be Blogging
Do you blog? Many coaches tell me they don’t have time to blog. Or they don’t know what to blog about. Or they aren’t getting anyone to read their blog. When I started my online business, the first tactic I used was blogging. And there were two good reasons why I did it, and why …
Feb 24
Video Tip: Find Clients Through Content
Back in 2008 Seth Godin, considered by many as the “godfather of modern marketing,” made the bold statement that “Content marketing is all the marketing that’s left.” By this, he meant that marketers should create content that gives their audience relevant, compelling value, instead of content that only contains thinly-veiled sales pitches. In this video tip, learn …
Dec 14
Video Tip: New Niche Angle
If you need to define your niche, but don’t want focus on a problem, this video gives you a different angle for approaching your market with your message.
Sep 03
Show Your Personality
Don’t Be Afraid to Show Your Personality on Facebook There’s so much more to life than working, don’t you agree? So if you do nothing but post about your business and become a pushy salesperson, you’re not doing yourself justice and your followers will soon get bored and abandon you. Instead, show them what a …
Aug 11
10 Low Budget Marketing Tactics
Use These to Get More Leads Did you know that you can do marketing like the pros without breaking the bank? By leveraging some effective low-cost digital marketing tactics, any business no matter how small can spread brand awareness, generate leads, and make more sales. You don’t need a big marketing budget to have a …
Jun 02
Places You’re Using Copywriting
Seven Surprising Places You’re Using Copywriting (And You Probably Don’t Realize It) When you hear the word “copywriting” do you immediately think of long sales pages, squeeze pages, and unwanted bulk mail? You’re not alone in that thinking, but the fact is, copywriting is more than just sales messages. In fact, as an online business …
May 04
Webinar Magic
Been on a webinar lately? I bet you have. The fact is, webinars are one of today’s hottest marketing trends. Each and every week, you’ll find small business owners hosting webinars about book publishing, blogging, and even how to sell T-shirts online. No matter what your niche or industry, webinars are a great option for …
Apr 27
Video Tip: Virus Coaching
Here’s a Facebook live video I did last week for a FB group. I was inspired to talk about the current Corona Virus situation after hearing a coach say that they were thinking of quitting because they were worried about the pandemic. In this video, I explain my reasons as to why now is one …
