Email marketing is an inexpensive way to reach people in large numbers. Your opt-in gift is an on-going list builder, but you need to always be doing activities that also drive new people to your site and thus gain new subscribers. There are daily activities, weekly activities, monthly activities, and quarterly activities. In this video I show you one strategy that’s very effective for building your list that you can do quarterly. If you can’t do it quarterly, start by doing it once or twice a year. I learned this from listening to Don Crowther at a telesummit on list building.
