Tag: content marketing

How The Small Guy/Gal Can Win: Relevancy Matters

How the Small Guy or Gal Can Win

When it comes to search engine rankings, being small doesn’t mean being invisible — and with the right strategy, it can actually be your greatest advantage. Large websites (think Wikipedia) and those that have been around for a long time often have a leg up in the competition for the top search result spots in …

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What You Need To Know About Email Deliverability

Email Follow-Up Planner

  You’re spending a lot of time each week crafting emails to your subscribers, but none of that will do you any good if you don’t have a decent email deliverability rate. If those emails land in your potential customers’ spam folders, you don’t have much of a chance of making a sale or building …

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3 Ways to Get More Loyal Blog Followers

Blogging is an effective way to expand your business, attract more clients, and maintain relationships with your current customers. But how do you turn your blog visitors into loyal blog followers? It really boils down to posting relevant content and finding ways to remind them about you via email, social media and even ads. Let’s …

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The Top 10 Content Marketing Mistakes – Part 2

Top 10 Content Marketing Mistakes-Part2

Content Marketing is a very effective form of marketing that has been around for ages, well before the internet. It involves getting to know your audience’s problems or difficulties and then providing the solution via content and products. If you are having trouble meeting your business goals, take a look at the top 10 content …

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The Top 10 Content Marketing Mistakes – Part 1

  Content Marketing is a very effective form of marketing that has been around for ages, well before the internet. It involves getting to know your audience’s problems or difficulties and then providing the solution via content and products. If you are having trouble meeting your business goals, take a look at these top 10 …

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Just Launched: The Everything Content Bundle

Everything Content Bundle

I’m excited to share with you Bundle Bash’s “Everything Content Bundle.” It’s an all-inclusive resource designed specifically for entrepreneurs looking to supercharge their content game. This bundle covers everything from social media strategies, blogging, and content repurposing, to even unique ways to use PLR. With a combined value of over $1000, it’s now available for …

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5 Tips on Shared Content Vs. Paid Offers

How to strike a balance between free and paid content

Successful email marketing is a balancing act between shared content vs. paid offers. You share content that shows your readers that you know what you’re talking about, and you balance that with offers for paid products that allow you to earn a living. Let’s talk about how you can find the right balance, and come up …

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How to Use the “Elevation Principle” to Fill Your Content Basket

Take Advantage of “Influencer Content Marketing” As a solopreneur, you have to produce great content— content that grabs people’s interest and makes you stand out from the crowd. Content that builds a list of followers who will eventually purchase your service. But that’s where the problem comes in—how to find the time and energy to be …

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The 3 Stages of Content Marketing

Are you in love with marketing or do you hate it? I used to hate it! But here’s the rub…Marketing is the key to EVERY business’s long-term success—even coaching! If you think about it, all marketing is content marketing—your sales page, your blog, your website, your message, your emails, your videos, your podcasts—they’re all content. …

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Video Tip: Find Clients Through Content

Back in 2008 Seth Godin, considered by many as the “godfather of modern marketing,” made the bold statement that “Content marketing is all the marketing that’s left.” By this, he meant that marketers should create content that gives their audience relevant, compelling value, instead of content that only contains thinly-veiled sales pitches. In this video tip, learn …

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