Being a life coach is a fulfilling way to make money doing what you love, while making a difference! But, what most life coaches don’t realize when they get into it is that life coaching is a BUSINESS, not a job.
The truth is that most life coaches are not successful. Even when they find the perfect niche and master the art of getting clients, they can only reach a certain level of income, because they are meeting one-on-one with clients. There is only so much time in a day, some of which is spent on marketing and other business-related-stuff.
Once a coach fills their schedule with clients, they reach the ceiling of their growth and income. Their only option is to raise their rates, but this isn’t always easy or even appropriate, in some cases.
The good news is that there is a way to serve more people and increase revenue at the same time. And that is, offering group coaching programs. Think about it, much of what you do with each client is exactly the same. If you say the same thing 10 times to 10 different people, why not say it to all of them at once? If you develop a program out of your coaching process, you can walk a group of people through the same coaching activities and steps, together.