The Success Secret Nobody Is Telling You

…that Real Success Needs You to Step Outside Your Comfort Zone. Here’s How:

This is a guest post by James I. Bond

The Success Secret nobody is telling you

Here’s a success secret few online mentors are willing to tell you.

All the formulas in the world won’t help you when your internal programming is working against you.

As one of America’s leading behavioral management specialists, I’ve been working with business coaches and consultants for decades. What I’ve discovered over the years is that most of us are closer than we realize to a better life and greater success.

And yet, we won’t take the one or two steps needed to cross the threshold, especially if they are slightly outside our comfort zone.

The Greatest Rewards Are Sitting Just Outside Our Comfort Zone

We all know Einstein’s quote: The definition of insanity is doing the same thing and expecting a different result. There’s a greater truth to this than most of us realize.

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Why does having integrity help in achieving success?

Why does having integrity help in achieving success?

Integrity is a fundamental attribute that plays a pivotal role in achieving success for several reasons:

  1. Builds Trust: Integrity involves being honest, ethical, and consistent in actions and values. When you have integrity, people trust you. Trust forms the basis of any successful relationship, whether personal or professional. Clients, colleagues, and peers need to collaborate and do business with individuals they can trust.

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Come Up with a Creative Tagline

creative tagline

Come up with a creative tagline. Many companies use taglines as a method for people to remember their name. For example, the cereal Wheaties is known as the “breakfast of champions.” The breakfast of champions part of the brand name is simply the brand’s tagline, but it is widely recognized and makes that particular type of cereal stand out.

By creating a tagline, Wheaties has developed something unique, and something that will stand out in peoples’ minds. Brainstorm a few taglines of your own until you find one that really defines your brand or your company. You can use an AI tool to help you with this. Just write a prompt asking for a tagline and give it some information about your business such as your mission statement, a description of what you do, who you do it for, etc.

Then, once you’ve decided on a tagline, add it underneath your logo on as many different things as you can including the website, business cards, and printed materials.

Want more tips to have more success in your business? Get my free ebook, “The WOW Effect: 77 Tips to Give Your Business the WOW Factor, and Make Your Competitors Wish They Were You” at:

7 Benefits of Living by Your Own Rules

7 Benefits of Living by Your Own Rules

From childhood on, we are taught to fit in. We do what’s expected. We learn to conform, and we can even stop taking chances. But, after a while, this can feel a little boring. Worse, we might even start wondering who we are. 

It’s time to take back control. It’s time to live by your own rules.

Here’s why:

You’ll Like YOU Better

It’s hard to have a lot of self-respect if you’re always compromising who you are. When you stick to your personal belief system and act in ways that are authentic to yourself, you’ll find you like yourself a whole lot more.  

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Video Tip: Recession-Proof Your Business #9

There are many strategies that you can implement to recession-proof your business and achieve long-term success. By implementing these strategies a life coach can build a successful and sustainable coaching practice that provides value to clients and helps them achieve their goals.

In this video tip, we’ll explore – How to Build Your Network for Success in the Life Coaching Industry – the 9th strategy (in a series of 10) that you can use to make your business recession-proof.


Exercise #9: Build your network by making a list of colleagues you can contact, other professionals, such as therapists, counselors, and healthcare providers, and industry events you can go to for networking.

[Missed Tip #1? Watch it HERE.]

[Missed Tip #2? Watch it HERE.]

[Missed Tip #3? Watch it HERE.]

[Missed Tip #4? Watch it HERE.]

[Missed Tip #5? Watch it HERE.]

[Missed Tip #6? Watch it HERE.]

[Missed Tip #7? Watch it HERE.]

[Missed Tip #8? Watch it HERE.]

6 Ways That Being Authentic Spurs Success

6 Ways That Being Authentic Spurs Success


Everyone wants to succeed. The question is, how do you want to go about it? You’ve got goals, but what traits do you need in order to get where you want to go?

You know a lot of the standard answers, such as having grit, integrity, a lot of confidence, and a creative spark. But have you considered how being authentic can bring you success in the modern world? By authentic, I just mean being honest with yourself.

Think about these 6 things:

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How to Be Your Authentic Self as a Life Coach

How to be your authentic selfThis article includes powerful tips related to being your authentic self.

It also includes 3 actionable steps you can take right away and a list of suggested reading for those people who are looking for even more information.

People often pretend to be something or someone they aren’t. Often in social situations, people act differently than they do with their close friends and family.

It’s natural that people want to be accepted, but the key to staying true to yourself is to not worry too much about what others think or believe. People should accept you for who you are. Don’t waste your time on people who don’t.

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Feeling confused?

Feeling confused

Feeling confused? Ask Yourself…What are some things I can do for myself to feel more confident? Confidence often stems from understanding oneself and appreciating one’s abilities.

Start by acknowledging your strengths and achievements, no matter how small they may seem. Reflect on past challenges you’ve overcome,recognizing your resilience and capability. Set realistic goals and break them down into achievable tasks. This can also boost your confidence, as each accomplishment, no matter how minor, serves as a stepping stone towards greater self-assurance.

Additionally, embracing self-care practices can significantly impact your confidence. Taking care of your physical health through regular exercise, balanced nutrition, and adequate sleep can enhance your overall well-being, leading to increased self-confidence. Also, engaging in activities that bring you joy and relaxation, such as hobbies or spending time with loved ones, fosters a positive mindset and self-assurance. 

Seeking support from friends, family, or even a professional therapist can provide valuable perspectives and encouragement, reinforcing your belief in yourself. 

Remember, confidence is not a destination but a journey, and by investing in self-discovery, self-care, and positive relationships, you can cultivate a strong and enduring sense of confidence within yourself.

Productivity Tips & Tools for Busy Entrepreneurs

Productivity Tips & Tools for Busy Entrepreneurs

As a busy entrepreneur, your time is valuable. Prioritizing tasks and managing your time is essential to give each job the focus it needs.

How do you maximize your work hours to get it all done with time left over? Here are 7 tips to help you work at your smartest.

1) Create Your Own Schedule

When you work for yourself, you may not have a set schedule. This doesn’t mean you should only work when you feel like it, but that you should create a plan that best suits you.

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Make Sure Your Perceived Value equals Real Value

Make Sure Your Perceived Value=Real ValueIn the world of business and personal branding, one of the cardinal rules is ensuring that your perceived value matches your real value. Perceived value is the way others see and perceive the worth of your product, service, or even yourself as a professional or individual.

Real value, on the other hand, is the actual worth, the substance that you provide. It’s not just about creating a facade of value; it’s about genuinely delivering on the promises and expectations you set.

When these two values align seamlessly, trust is established. Customers, clients, or even acquaintances feel confident that what they perceive about you or your offering is authentic and reliable. Building this alignment requires more than just good marketing or self-presentation skills; it demands consistency, honesty, and a dedication to delivering quality.

It means fulfilling promises, going the extra mile, and consistently exceeding expectations. In a world where perception often influences decisions, ensuring that your perceived value equals your real value not only builds trust but also fosters long-term relationships and establishes a strong, credible reputation that is invaluable in any field.

If potential clients feel that you really can deliver what you promise—and if you are even more convinced that you really can deliver what you promise—you’ll both gain satisfaction and fulfillment from your business interaction and transaction.

But if you are promising a six-figure income, for example, knowing that achieving that is really not possible within the first year, you’ll end up with a client who leaves—and is disillusioned.