Online marketing is always changing, and it’s important to keep up with what’s going on. So, last week I attended a live weekend event (in L.A.) on marketing skills.
Of course, if you have a strategy that’s working, or you’re satisfied with your current income level, my suggestion is—just keep doing what you’re doing.
But if you want to improve your results, you will need to try new ways of marketing. And attending a live event can not only help with that, but also be your secret success strategy!
So in this post, I’d like to share a few main points from my event attendance.
1-Don’t underestimate the power of having a high-end program.
This was probably the most emphasized point of the whole weekend. You simply can’t have a 6-figure and beyond income without a $3000-$10,000 coaching program. Your main goal is to get prospects into a conversation where you can offer them your high-end program. Establish a system of getting high-end clients consistently, before creating lower-end products.