Last month we talked about giving free content to nurture your list. And you need to set that up before you try to get traffic to your site. Now we’ll discuss how to get people to subscribe to that list.
Step 8: Post Free Content
Free content to those on your list is essential, but posting on the Internet is also necessary in order to get the word out about your message and your work. Search engines are looking for content and so are the people who are your ideal prospects, and you can get both of them to notice you through posting your free content online.
This means posting blogs, articles, podcasts, videos, and social media posts full of tips, resources, and advice. You should be putting out your best, high-quality content as an up-front attractor. If people find your free stuff to be incredible, they will be much more likely to buy your paid services.